amification has been described as the employment of game thinking and game mechanics to support long-term user engagement, behavior change and problem solving. It has driven novel approaches in diverse industries ranging from education, healthcare, sales, or travel, opening up disruptive channels of interaction and enriched means to foster individual, as well as team motivation. In the business world, gamification can be put into action in a wide variety of areas within an enterprise, such as training, employee collaboration, team-building, staff evaluation methods, performance management, recruitment, project management, etc. The role of gamification is to enable goals to be reshaped in order to make them more appealing and achievable for end-users (learners, employees, or customers). The golden rule behind gamification is to motivate users with a challenging blend of contests, quests, and good performance incentives. Since activities such as treasure hunts and competitions are known to drive an instinctive attraction among people, a combination of these can provide an appropriate channel to engage in training, to foster change, to support the adoption of new technology and processes, or to increase performance of certain business activities. Even if the concept of gamification is widely popular, it remains a very specific challenge to engage individuals in a smart way and be innovative in the process. To better comprehend how gamification can revolutionize daily business activities, this paper explores the perception of gamification in work environments and identify opportunities for its exploitation. Based on the case study carried out, the authors present examples of gamification systems that can be applied in work environments.

gamification system; game element; questionnaire.